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中国SNS网站近期发展概述:新浪、网易、51.com和yiqi.com

中文摘要:近期,新浪、网易都在博客\空间中增加了“卖朋友”的功能。51.com在8月份发布开放平台后,也加入了这个功能。Yiqi.com和Google合作了发布了中国第一个真正的SNS开放平台。

 

Sina and Netease adds SNS games: What are the hottest features of China’s SNS? The answer is “Friends for Sale”. Last week, both Sina and Netease add “friends for sale” function into their blog/space service. Friends For Sale was first introduced to China by Kaixin001.com, together with Parking War. Leveraging on these two apps, Kaixin001.com enjoys high growth of traffic. Then these two apps was copied by Hainei.com and Xiaonei.com. People in China’s SNS go crazy for these two games. Finally, big Internet portal sites Sina and Netease also want to take advantage of these popular apps to build their SNS.

 

Since early this year, Sina has started to evolve its blogging service into a SNS. Adding apps platform into Sina is another important step to this objective. However, because Sina is more media-oriented, let’s see whether Sina’s users will welcome such interactive features and SNS concept.

 

51.com launched open platform: The open platform of 51.com finally be online in August. So far, only a few apps are available on the platform, also including a “Friend for Sale”-like application. 51.com allows developers to integrate Google Adsense in the widgets to generate revenue.

 

At the same time, 51.com launched a new profile page option, which makes the profile page looks like Facebook, while currently its profile pages are more similar to Myspace.

 

Yiqi.com rolled out Open Social platform: Yiqi.com, the SNS run by ex-Yahoo China CEO and ex-Hexun CEO, partnered with Google to release the first real Open Social platform in China. Open platform is not a new idea for China’s SNS any more, will Open Social platform bring advantages to Yiqi?

 

 

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